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by Erin Weaver

New year, new you, right? Well, kind of. Most of us enter the new year with lofty aspirations for our lives – we’re going to get fitter. We’re going to stay on top of admin this year. We’ll end the year healthier, cooler, and totally self-actualized. In reality, most of us won’t live up to all these expectations. It’s difficult to revolutionize your life, but you can start small by revolutionizing your look. A host of sleek, expressive looks are set to dominate the beauty world in 2018, so get on top of them.

Clean And Natural

2017 was big and bold with heavily shaped brows, over-lined lips, and smoky hues. 2018 is going to retaliate with a return to sleeker, more natural makeup looks. Think Glossier’s barely defined brows, Fenty Beauty’s natural bronzed glow, and the return to dewier, lighter coverage foundations.

J-Beauty

Everyone got obsessed with Korean skincare (or “K-beauty”) in 2017, but 2018 will usher in a flood of Japanese beauty styles and products. J-beauty emphasizes sleek lines and understated beauty, so it will fit well with the more natural styles that are set to take over in the year ahead.

Standard Formula Lipsticks

We’ve seen every style of liquid lipstick possible by now, but 2018 is going to see the return of standard bullet-cased lipsticks like our mothers used to wear. Matte is on the way out too, with dewy, glossy looks coming back.

Bright Eyes

Forget about your warm terracotta nudes – 2018 will bring back Eighties-style neons on our eyelids to make a real splash. It looks like canary yellow and electric blue will be back on our eyes before we know it, so break out your bright eyeshadows again and get creative.

Clumpy Lashes

It feels like the beauty world has spent twenty years trying to banish clumpy eyelashes, and yet here we are in 2018 with designers giving us thick, clumpy, Twiggy-style eyelashes all over again. Slap on a few extra coats of mascara and call it a day.

Brow Liner

We’ll be looking at cute trends like under-brow liner this year too. The technique is simple – just take a bright color or a glitter eyeliner and use it to carefully trace the lower line of your eyebrow. This look is simple but impactful, so it’s perfect for parties and big nights out.

Gold Flecks

Gold came back big time at the tail-end of 2017 and it will continue to dominate beauty looks through 2018. Whether it’s gold flecks on the eyes, gold-toned highlighters, or the addition of a gold-bronze glow to the cheeks, get ready to look like a million dollars in the coming months.

These 2018 beauty trends are set to be hard-hitters, so don’t sleep on them. Get inventive and change up your look this year. Who knows – maybe a new look really will lead to a new you?

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Safer Styling: 5 Steps to Protect Your Hair From Heat Damage

Heat damage can leave your hair brittle, dry and unmanageable. Heated styling appliances, blow dryers and strong sunshine can all damage your hair. Taking steps to protect against heat damage is important for keeping your hair healthy. Follow these five steps to protect your hair from heat damage.

Dry Your Hair Before Styling

Heated styling appliances, such as straighteners and curling tongs, are extremely hot and, when used on wet hair, the sudden change in moisture and heat can cause severe damage to the hair follicle. Blow dryers use warm air that is far less damaging to your hair, especially if you use the coolest setting.

Blow drying your hair or allowing it to dry naturally before using your heated styling appliances significantly reduces the risk of damaging your hair. In addition, you should avoid towel drying or rubbing your hair while it’s wet, as this can damage the cuticles. Instead, wrap your hair in a towel and allow it to soak up the moisture.

Apply Heat Protection Products

Heat protection products coat the hair follicle and help to prevent damage, including split ends. Heat protection serum, cream and spray can all be used before styling your hair. Heat protection spray is ideal for use on sunny days, as you can reapply it at regular intervals to protect your hair from the sun. Some styling products now contain added heat protection, so it’s worth checking the labels before buying new products.

Choose the Coolest Settings

The higher the heat setting on your appliance, the more damage it can do to your hair. Always use the lowest heat setting possible to achieve your desired hairstyle. The length of time the heat is in contact with your hair is also an important factor for preventing damage. Try to avoid using your appliance on the same section of hair for long periods of time.

Use Hair Masks Regularly

Hair masks help to nourish and repair your hair. Using a hair mask at least once or twice a week helps to moisturize the cuticles and prevent your hair from drying out. Look for hair masks that contain vitamin E, keratin or egg albumen, as these can all help to repair damaged hair.

Take Care of Your Scalp

Excessive heat can damage your scalp and lead to skin irritation, dandruff and even fungal infections, all of which affect the health of your hair. Applying a natural oil such as coconut or olive oil to your scalp at least once a month helps to keep your scalp healthy. Leave the oil on for at least an hour, or preferably overnight, before washing out thoroughly.

Heat damage can make your hair brittle, dry and difficult to manage. Drying your hair before styling, applying heat protection products, choosing the coolest settings on your styling appliances, using hair masks regularly and taking care of your scalp will all help to protect your hair from heat damage.


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