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by Erin Weaver

New year, new you, right? Well, kind of. Most of us enter the new year with lofty aspirations for our lives – we’re going to get fitter. We’re going to stay on top of admin this year. We’ll end the year healthier, cooler, and totally self-actualized. In reality, most of us won’t live up to all these expectations. It’s difficult to revolutionize your life, but you can start small by revolutionizing your look. A host of sleek, expressive looks are set to dominate the beauty world in 2018, so get on top of them.

Clean And Natural

2017 was big and bold with heavily shaped brows, over-lined lips, and smoky hues. 2018 is going to retaliate with a return to sleeker, more natural makeup looks. Think Glossier’s barely defined brows, Fenty Beauty’s natural bronzed glow, and the return to dewier, lighter coverage foundations.


Everyone got obsessed with Korean skincare (or “K-beauty”) in 2017, but 2018 will usher in a flood of Japanese beauty styles and products. J-beauty emphasizes sleek lines and understated beauty, so it will fit well with the more natural styles that are set to take over in the year ahead.

Standard Formula Lipsticks

We’ve seen every style of liquid lipstick possible by now, but 2018 is going to see the return of standard bullet-cased lipsticks like our mothers used to wear. Matte is on the way out too, with dewy, glossy looks coming back.

Bright Eyes

Forget about your warm terracotta nudes – 2018 will bring back Eighties-style neons on our eyelids to make a real splash. It looks like canary yellow and electric blue will be back on our eyes before we know it, so break out your bright eyeshadows again and get creative.

Clumpy Lashes

It feels like the beauty world has spent twenty years trying to banish clumpy eyelashes, and yet here we are in 2018 with designers giving us thick, clumpy, Twiggy-style eyelashes all over again. Slap on a few extra coats of mascara and call it a day.

Brow Liner

We’ll be looking at cute trends like under-brow liner this year too. The technique is simple – just take a bright color or a glitter eyeliner and use it to carefully trace the lower line of your eyebrow. This look is simple but impactful, so it’s perfect for parties and big nights out.

Gold Flecks

Gold came back big time at the tail-end of 2017 and it will continue to dominate beauty looks through 2018. Whether it’s gold flecks on the eyes, gold-toned highlighters, or the addition of a gold-bronze glow to the cheeks, get ready to look like a million dollars in the coming months.

These 2018 beauty trends are set to be hard-hitters, so don’t sleep on them. Get inventive and change up your look this year. Who knows – maybe a new look really will lead to a new you?

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